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The Best Websites In The World Do These 6 Things…
You know a good website when you see it. But what is it exactly that makes it so darn good? Here are six things the…
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Free 30-day TrialThe Essence of Google AdWords in 876 Words
Thanks to an unexpected Amazon.com gift card from a consulting client, I’ve been reading Tim Ferriss’ new book, The Four Hour Chef. Now, honestly, I…
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Product descriptions aren’t that hard: Just list a few features and move on, right? Wrong. Your product descriptions should position your product, target your ideal…
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In business, it’s important to learn from your mistakes. Even better is to learn from other people’s mistakes. What lessons can we learn from AdWeek’s…
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Ready to add infographics to your content marketing mix? Here’s the beginner’s guide that will walk you step-by-step from the why to the how of…
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This might surprise you. If you’ve been involved in marketing for any length of time you know that stories sell. But the most important stories…
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Let’s be honest. This is one of the reasons Mark Twain liked to say, “There are three kinds of lies: lies, damned lies, and statistics.”…
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Google Analytics rocks, really it does, but it’s not the only game in town when it comes to web analytics. There are a number of…
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Fear is persuasive. It’s automatic and, to some extent, out of our control. It’s built into our operating system as a defense mechanism from the…
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Thank you to all of our customers and readers in 2012. We had nearly 1/2 million unique visitors in 2012 and we appreciate each and…
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