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  • “Branding”

    Ready For Rebranding? Validate Your New Direction To Minimize Risk

    March 11, 2019 by Today's Eggspert

    rebranding validation

    There comes a time in a business’s lifespan that a rebrand is necessary for new horizons or continued success. However, rebranding can be a … [Read more...]

    Filed Under: Branding Tagged With: Marketing

    Top 7 Ways to Build Brand Loyalty

    April 6, 2017 by Today's Eggspert

    Brand Consistent

    Modern customers scour websites and research products they’re thinking of buying before making their actual purchase. When customers are 60% to 80% … [Read more...]

    Filed Under: Branding

    How to Use a Brand Evangelist to Skyrocket Your Sales

    December 20, 2015 by Neil Patel

    brand evangelist

    Brand evangelism isn't a new marketing technique, but it has evolved quite a bit over the last few years. Most people who hear about “brand … [Read more...]

    Filed Under: Branding

    Branding & Conversion: Lessons From A Local Mechanic

    September 4, 2014 by Jacob McMillen

    At its core, marketing can be divided into two facets: direct-response and branding. Direct-response is the most efficient of the two and results … [Read more...]

    Filed Under: Branding

    4 Undisputable Reasons for Branding Yourself Instead of Your Biz

    March 8, 2014 by Joyce Grace

    When I first started my business, choosing a name was a big deal. What was available? What was unique? What had a good ‘ring’ to it? Then there was … [Read more...]

    Filed Under: Branding

    Storyselling: When Your Customers Don’t Want to Be Sold

    October 3, 2013 by Sherice Jacob

    don't want to be sold

    Everyone knows what storytelling is—but what about storyselling? Storyselling is the act of selling your product or service through telling a … [Read more...]

    Filed Under: Branding

    Similar But Different: How These Similar Brands Differentiate Their Offers

    August 13, 2013 by Pravin Daryani

    twins: similar but different

    It’s highly unlikely that your business idea is unique. The products you sell or the services you provide — other people have thought of them … [Read more...]

    Filed Under: Branding

    The Ultimate Guide to Facebook Graph Search

    April 22, 2013 by Sharon Hurley Hall

    If you've been paying attention to recent social media news, you've heard of Facebook Graph Search. This is Facebook's internal search product, which … [Read more...]

    Filed Under: Branding

    5 Lessons To Learn From The Biggest Brand Blunders of 2012

    January 23, 2013 by Babar Suleman

    In business, it's important to learn from your mistakes. Even better is to learn from other people's mistakes. What lessons can we learn from … [Read more...]

    Filed Under: Branding

    20 Websites Using Mascots to Differentiate Themselves From the Competition

    June 8, 2012 by Stephanie Hamilton

    Mascots are becoming more and more popular in modern web design. What was once a tradition for sport competitions, a mascot can strengthen the … [Read more...]

    Filed Under: Branding

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