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How to Improve Blog Conversion Rates

by Today's Eggspert

At the end of the day, we use content marketing to build business results. These business results are usually represented by some form of conversion — usually an email subscriber, but sometimes a lead or a customer as well. In my estimation, content marketers spend more of their time creating content,…

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3 Assumptions That Can Kill Conversions

by Today's Eggspert

It’s dangerous territory to make assumptions, over-generalize, or depend on logic or even so called “best practices” to make decisions about site changes. My team and I launched an e-commerce website a few years ago, and here are four ways we tried to break through common conversion pitfalls in order…

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How to double your website conversion rate

by Today's Eggspert

Take a moment and think about a first meeting with a prospective customer. A good salesman will not try to sell right away. Instead, he will start by asking specific questions and subsequently use the answers provided to give valuable advice. Why does this work? Because in this way, trust is developed…

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Show Me My Heatmap

@CrazyEgg Thanks for no longer truncating naming conventions of exported snapshots. Saves so much time!

Nicole Mintiens

@Nicole_Mintiens

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