Google Analytics is one of the best web analytics tools on the market today. More than 50 million websites worldwide trust this powerful and robust … [Read more...]
“Analytics”
What is a Heat Map, How to Create One, Examples and Case Studies
Heat maps are a great tool for visualizing complex statistical data. Doctors, engineers, marketers, sociologists, and researchers of every kind … [Read more...]
How to Use a Website Click Tracking Tool to Improve the User Experience
When it comes to understanding your audience, you can’t get more granular than a website click tracking tool. Instead of looking at big picture … [Read more...]
High Bounce Rate? Here are the Reasons & What You Should Do
Are you experiencing a high bounce rate? If so, you’re not alone. Many digital marketers face this same problem, which usually occurs because the … [Read more...]
What is the Best Heatmap Tool For Real Results?
Whether you’ve used heatmaps in the past or you’re a first-timer, finding the best heatmap available will have a significant impact on the success of … [Read more...]
14 Best Website Visitor Tracking Software Tools (By Category)
The term website visitor tracking can mean several different things. Specifically: It can mean tracking visitor behavior on the site: Where … [Read more...]
Website Analysis: Our 4-Step Process Plus the Tools and Examples You Need to Get Started
The problem with a lot of the content that covers website analysis is that the term “website analysis” can refer to a lot of different things—and many … [Read more...]
What is a Sales Funnel, Examples and How to Create One
Each of the sales funnel stages has an impact on consumer behavior. You need to know them intimately. By knowing each step, you can use tactics to … [Read more...]
Top 18 SaaS Analytics Tools for 2020 (By Use Case)
Many articles written about analytics tools for SaaS treat the tools as one, monolithic category: "SaaS analytics tools." But the tools you need for … [Read more...]
How to Unlock Google Analytics Keyword Not Provided
Google Analytics removed keyword data and replaced it with "not provided" back in 2013. For the conspiracy theorists among us, the advent of Google … [Read more...]