How to Calculate and Improve Your Ecommerce Abandonment Rate

by Angela Chapa

abandonment-rate-introduction

Abandoned shopping carts significantly reduce revenue for ecommerce stores. An abandoned cart happens when a prospective customer adds products to the cart, but leaves before completing the checkout process. Fortunately, you can calculate and improve your ecommerce abandonment rate. The first step is to figure out why abandonment happens. In…

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Show Me My Heatmap

Having trouble seeing your website performance? @CrazyEgg can solve that. It's amazing what you can learn from a heatmap #tech

Sean Higgins

@higg1921

What makes people leave your website?