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The Why And How Of Google Analytics Event Tracking

by Robin Cannon

Google Analytics is a great service straight out of the box. Just add the tracking code to the footer of your website and you’ve got access to free, comprehensive statistics on your website visitors. Beyond that default functionality, however, is the potential for even more insights into how people use…

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5 Components of Successful Web Analytics

by Stephanie Hamilton

Having your website reach the performance levels you desire isn’t easy. It takes constant monitoring and measurement of visitor data to optimize web usage. This is where Web Analytics comes in. Not only is web analytics useful for measuring website traffic but it is also an effective tool for both…

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Crazy Egg Review: More Than A Heatmaps Tool via @wpekadotcom ow.ly/VzSOL @CrazyEgg

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