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5+ Alternatives to Google Analytics

by Sharon Hurley Hall

Google Analytics rocks, really it does, but it’s not the only game in town when it comes to web analytics. There are a number of reasons you might be looking for alternatives to Google Analytics. You want two analytics programs — You want to use two analytics packages to cross…

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5 Components of Successful Web Analytics

by Stephanie Hamilton

Having your website reach the performance levels you desire isn’t easy. It takes constant monitoring and measurement of visitor data to optimize web usage. This is where Web Analytics comes in. Not only is web analytics useful for measuring website traffic but it is also an effective tool for both…

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