7 Sales Copy Rules that Always Convert + 3 Examples
Sales copy is a persuasive text designed to push customers into taking some kind of action, like buying a product, signing up for a course,…
Top AI Copywriting Tools (Strengths and Weaknesses)
Today, with the meteoric rise of large language models (LLMs), copywriting is advancing at an alarmingly rapid rate. Those who fail to keep up with
Google Analytics for Beginners (That Don’t Want to Use GA4)
This guide is aimed at users who want to leverage the most effective GA4 functionalities and skip the rest. We’re going to cut through the
Abandonment Rate: What’s Normal and How to Fix It
Abandonment rate is the percentage of people that leave after initiating an action. More specifically, the phrase “abandonment rate” typically refers to: To calculate the
101 Best-Performing Headline Formulas for More Clicks
Headline formulas are templates for consistently writing effective headlines over time. They provide the scaffolding for composing head-turning messages that capture the audience’s attention and
Step-by-Step How to Install WordPress (2 Methods)
The way to install WordPress boils down to two main options: Here’s an extensive guide to implementing both approaches the right way. Best Method: Using
What is a Headline? Answers From Copywriting Legends
Headlines are hands down the SINGLE most important component of any marketing campaign, full stop. They can make or break every piece of marketing media.
Direct Response Marketing vs Branding: When to Use Each
Direct response marketing is a set of techniques, copywriting methods, and advertising strategies designed to elicit an immediate response from your target audience, like subscribing