Ease of use is a common expectation for a site to be considered well designed. Over the past few years, we have been used to certain standards in web … [Read more...]
“User Experience”
20 Ways to Speed Up Your Website and Improve Conversion in 2020
Think that speeding up your website isn't important? That would be a big mistake. A one-second delay in page load time yields: 11% fewer page … [Read more...]
How to Do Usability Testing Right
User experience is one of the most important aspects of having a successful website, app, piece of software, or any other product that you’ve … [Read more...]
Website Navigation: Tips, Examples and Best Practices
Your website’s navigation structure has a huge impact on conversions, sales, and bounce rates. If visitors can’t figure out where to find what they … [Read more...]
How to Create a Heatmap Online for Free in Less Than 15 Minutes
A heatmap is an extremely valuable tool for anyone with a website. Heatmaps are a visual representation of crucial website data. With just a simple … [Read more...]
Website Analysis: Our 4-Step Process Plus the Tools and Examples You Need to Get Started
The problem with a lot of the content that covers website analysis is that the term “website analysis” can refer to a lot of different things—and many … [Read more...]
How to Improve My Website: Grow Engagement and Conversions by Fixing 3 Common Website Problems
When your website isn’t producing the results you want, there’s likely some kind of problem standing between website visitors and conversion. Fix that … [Read more...]
Comprehensive Guide to Website Usability Testing (With Tools and Software to Help)
Marketers know that website usability testing is one of the most effective ways to optimize your site. Whether you’re troubleshooting low conversion … [Read more...]
Hotjar Alternatives: 21 Tools for Optimizing Your Website and Conversion Rate
Hotjar is a behavior analytics and website optimization software for marketers and user experience (UX) pros. Hotjar's solution offers multiple ways … [Read more...]
How to Interpret and Use Clickmaps to Improve Your Website’s UX
Website clickmaps can offer all kinds of valuable information about your website and the people visiting it. Among other things, a clickmap can tell … [Read more...]
