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Supercharge That Black Friday Campaign – Part 1

by Adam Clarkson

Crazy Egg Email UTM tracking

With Black Friday coming up you’re probably right in the middle of an email marketing campaign with big ambitions. If you’re using an email marketing solution or an ESP, they’re giving you great analytics on how your emails are performing with your audience. You’re seeing sends and opens, clicks and…

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The Best Way to Increase User Engagement on Your Website

by Rob Wells

ncrease-user-engagement-website-1

When setting out to create a successful website, you should always be mindful of user engagement. But what does that mean, exactly? When visitors land on your site, you want them to read your content, interact with your forms, and click-through on your calls-to-action. That’s essentially user engagement in action,…

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New Features Roundup: Fall Edition

by Cecilia Haynes

Crazy Egg Release Notes

Hard as it is to believe, we’ve reached the tail end of 2018! With the change in temperature and the excitement of the holidays ahead of us, we also have some great new Recordings and Snapshots features to share with the website optimization community – and a sneak peek at…

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Show Me My Heatmap

To capture data, @blueearth recommends website heatmaps #CrushinItMN

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