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How I Increased My Website Traffic by 80% in 6 Months [Case Study]
Let’s face it: Your website traffic has an indirect impact on the profits of your business.Poor traffic generation will typically lead to po
A 4-Point CRO Checklist to Give to Your Web Designers
A beautiful website can impress anyone upon first touch. It can scream “premium” and aid greatly in company branding.But beauty and th
CRO Hero: Christopher Nolan, Conversion Optimization and Growth Manager at BigCommerce
Often, marketers simply don't focus on conversion rate optimization. Why?Some say they don't have time, it's too expensive, or their prioritie
How to Create the Best Heatmap Online: Your Complete Step-by-Step Guide
Creating a heatmap online isn’t as difficult as it sounds. In fact, if you have the right software, you can get your first heat maps going in as
10 Effective FOMO Marketing Techniques to Increase Online Results
In case you’re allergic to social media and haven’t ever before heard the term, FOMO means “the fear of missing out.”But what is FOMO
User Experience Design: 6 Simple Steps for Developing Your UX Design Process
User Experience Design or UX design is the process for improving the satisfaction of your website visitors by making your site more usable, access
What is a Landing Page: A Beginner's Guide to Generate Conversions
What is a landing page? And why should you create one?Landing pages are essential elements of any online marketing campaign. They’re designe
What is Hypothesis Testing and How It’s Done – A Complete Guide with Examples!
When attempting to optimize your web presence for maximum leads and conversions, you may come across terms like hypothesis testing. While the
What is Lean UX? A Beginner’s Guide with Principles, Methods & Tips to Start
Lean UX or lean user experience is the method for creating web offerings that are streamlined and visitor-centric, the very elements visitors toda
Split Testing: Everything You Need to Know Before Running Split Tests
There’s a lot of confusion in the marketing world about split testing, A/B testing, multivariate testing, and the like. What you need to kno
11 Tips to Optimize Your Ad Landing Pages for Conversions and Sales
Running Google or Facebook Ads can help you generate more conversions and sales, but how do you make sure your landing page seals the deal? Th
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