There are a ton of generic hero image best practices out there, but we’re not going to subject you to these trivial guidelines since they…

A hero image is a screen-width visual element, often a professionally captured photograph or a carefully designed graphic, that sits at the top of a…

A hero image is the most noticeable visual element that sits above the fold of a site’s page. It usually takes up more than half…

Hero images are the first images that show up right below the header once a website loads. It’s used to describe the site’s main purpose,…

In most cases, your default hero image size should be 1600 x 500 pixels with a 16:9 aspect ratio. But, there isn’t a single image…

If you’ve dreamed of becoming a lifestyle blogger, there’s good news: you don’t need to be rich to get started. You can start a profitable,…

Guest posting isn’t what it used to be, it’s harder than ever to get a guest post accepted. What’s holding your guest posting program back?…

Here’s the rough rule: blog posts should be about 1500 words.  But blog length really doesn’t matter.  We know, we know. It feels like all…

SSL, or Secure Sockets Layer, is an internet-based security protocol that encrypts the communication between two or more devices (typically a server and a client)…

Content link building is a type of search engine optimization (SEO) tactic that gets other websites to link to content and pages on your website….

Want to know if you’re measuring up to the competition when it comes to conversion rate optimization (CRO)?  CRO measures the percentage of people who…

Writing great headlines is a tough task. Simply put, there are infinitely more combinations of words that don’t sound great together compared to those that…

Compared to something like redesigning your entire website from scratch, headline testing is one of the most pragmatic ways to increase audience engagement. Simply put,…

Big data is the massive amount of information that flows into a business every single day. It comes from countless sources and in many formats,…

Personalized marketing increases the likelihood of a purchase. Yet many ecommerce retailers fall short in this area. A lot of what’s out there is still…

You want to make money with a website but don’t want to build and grow one on your own. The solution is to buy one…

If you want to run a profitable ecommerce business, you have to master logistics. Stumbling in this area will have a negative impact on customer…