How to Optimize Videos for Better Conversions
Videos enable consumers to see a product more clearly and in action. As such, they tend to drive conversions better than text alone. In this…
5 Essential Areas to Optimize on Ecommerce Sites
On an ecommerce site, conversions are critical. You get that, I know. So what do you do when you know conversions could be better? Where
3 Tactics You Can Implement Today for Higher Email Open Rates
Budget for email marketing is on the rise. In fact, email marketing is one the top three investments in B2B marketing, according to the B2B email
14 Tips that Take Your Content from Flat to Fabulous
Let’s get this straight. Your website content should be written for your target audience. And if you do this right, then Google will reward you
The Ultimate Guide to Finding and Using Images in Your Content
You get it, I know. Content is important for marketing your business, ranking in search engines and attracting well-qualified, eager-to-buy customers. What you may not
5 Fundamental Guidelines for Ecommerce Usability Design
Brick and mortar storefronts are still a great way for businesses to earn clientele—but to make it in retail in today’s market, the brick and
Integrate Your Website & Facebook with These 7 eCommerce Apps
When you think of Facebook, the word “e-commerce” doesn’t generally come to mind. What if you could engage your customers on Facebook, not just on
3 Can’t-Miss Tips for Optimizing Social Media Content
When someone says, “Everyone else is doing it,” I generally turn and run. That’s just not a good reason for doing… anything. But when it
