6 Colors That Are Proven to Boost Sales
Color can affect us in unexpected ways. It can: Change the way hot chocolate tastes Change our heart rate Make us stronger and faster If…
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How to Create Winning Headlines in 9 Simple Steps
In any ad, everything depends on the headline. It’s why some copywriters are known to spend 50% of their time on just the headline. As
Comprehensive Guide to Website Usability Testing (With Tools and Software to Help)
We share the 3-step process for the website usability testing we recommend to our customers, plus the tools to pull actionable insights out of the process.
Crazy Egg vs. Hotjar vs. FullStory: A Comprehensive Comparison (Plus Who Each Tool Is Best Suited for)
We’d love to work with every team, but we know our platform isn’t for everyone. Here, we compare Crazy Egg, Hotjar, and Fullstory to help you find the right tool.
Why Your Website Needs Infographics
The internet is suffused with data that is ever-flowing and ever-changing. Keeping your audience engaged with your content, whether it is on your website, social
The Best Ecommerce Landing Pages to Boost Your Conversions
When attempting to become the best eseller you can be, you may wish to take a few notes from some of the best ecommerce landing
What is a Click Heatmap? Learn How to Create One with Examples and Tips
A click heatmap is a type of heatmap that is invaluable for B2B digital marketers. Occasionally referred to simply as a heatmap, this tool lets
What is Lean UX? A Beginner’s Guide with Principles, Methods & Tips to Start
Lean UX or lean user experience is the method for creating web offerings that are streamlined and visitor-centric, the very elements visitors today demand. Lean
41 Engaging Examples of the Best Headlines to Rally Your Audience
There’s a reason marketers talk about the best headlines and calls to action more than anything else. It’s because the best headlines and CTAs contribute
How to Design a Website Layout That Converts in 10 Simple Steps
Aside from having a site that loads quickly, it helps to know how to design a website layout that converts if you hope to find