Want to Boost Conversions? Get Employees Involved in Content Creation
Your content. You know it has to be the right mix to not only attract visitors, but convert them as well. You may be writing…
Your content. You know it has to be the right mix to not only attract visitors, but convert them as well. You may be writing…
I’m picky about what I subscribe to. I look at blogs and landing pages every day, and each one tries to capture my email address,
You’ll find value propositions everywhere — some are good, some are bad. Essentially a value proposition is a statement (a quick summary) of what your
How well do you know those who are buying from you? If you’ve answered anything but “not as well as I should,” I’m calling bullshit.
The call to action is where your blog makes money. All your idea generation, research, writing, editing, posting — it all boils down to a call
People spend their money in different ways. Some people will throw their money around without a care. Other people save their money like a scrooge.
User intent is a major factor in search engine optimization and conversion optimization. Most of the talk about customer intent, however, is focused on SEO
You’re planning a new business. You’re excited. You’re almost ready. You need to pick a color scheme. Before you do a scornful snort-laugh, hang on
Videos enable consumers to see a product more clearly and in action. As such, they tend to drive conversions better than text alone. In this
Brick and mortar storefronts are still a great way for businesses to earn clientele—but to make it in retail in today’s market, the brick and