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  • “Sid Bharath”

    5 Product Page A/B Tests You Can Run In The Next 15 Minutes

    October 26, 2015 by Sid Bharath

    5 product page tests you can do in the next 5 minutes

    Conversion rate optimization is a never-ending process. You can always do better, so there’s no reason why you wouldn’t continuously optimize your … [Read more...]

    Filed Under: eCommerce

    7 Ways to Snip the Spring Out of Your Website Bounce Rate

    October 23, 2015 by Sid Bharath

    snip the spring out of bounce rate

    Look, it’s easy to get traffic. If you have money, you can throw it all at ads and attract as many people as you want. And then you can boast about … [Read more...]

    Filed Under: Conversion

    The Conversion Rate Optimization Stack For Cash-Strapped Startups

    October 12, 2015 by Sid Bharath

    Conversion rate optimization is not just about running A/B tests. It’s a holistic approach to optimizing websites for the metrics that matter most. … [Read more...]

    Filed Under: Conversion

    5 Ways To Increase Content Engagement On Your Blog

    October 3, 2015 by Sid Bharath

    increase content engagement on your blog

    Writing content that doesn’t promote engagement is like speaking to an audience that’s wearing headphones - it doesn’t matter what you say because … [Read more...]

    Filed Under: Content Marketing

    The Anatomy of a High Converting Lead Generation Form

    August 5, 2015 by Sid Bharath

    I’m picky about what I subscribe to. I look at blogs and landing pages every day, and each one tries to capture my email address, but I don’t … [Read more...]

    Filed Under: Conversion

    5 Tips For Writing Copy That Converts

    May 1, 2015 by Sid Bharath

    “Copy is a direct conversation with the consumer.” – Shirley Polykoff Let’s think about that quote for a second. Too often, when we write copy for … [Read more...]

    Filed Under: Copywriting

    Customer Choice and Conversion: Less Is More

    December 29, 2014 by Sid Bharath

    There’s an ice cream shop in Vancouver called the International Ice Cream Factory. It’s not just an ice cream shop. It’s a tourist destination. The … [Read more...]

    Filed Under: Conversion

    6 Ways Social Proof Can Increase Conversions On Your Site

    September 30, 2014 by Sid Bharath

    In February 2004, Facebook was a small and unknown website, used only by Harvard students. By summer, they had expanded to other Ivy Leagues, but they … [Read more...]

    Filed Under: Conversion

    How To Use Scarcity To Increase Conversion Rates

    September 3, 2014 by Sid Bharath

    In 1962, Ferrari manufactured a series of sports cars called the Ferrari 250 GTO and sold them for $18,000 each. Only 39 were manufactured in … [Read more...]

    Filed Under: Conversion

    How to Increase Conversion Rates By Introducing Urgency

    August 21, 2014 by Sid Bharath

    urgency

    “How much for the t-shirt?” I asked the lady at her stall in one of Saigon’s tourist markets. “Seven dollah,” she said as she pulled the shirt out … [Read more...]

    Filed Under: Conversion

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