Marketers often have a love/hate relationship with case studies. Writing case studies can be nothing short of a chore. They are an incredibly … [Read more...]
“Marketing”
The Daily Egg Year-End Roundup: Best Posts of 2016
This year we had TONS of great posts that came from our regular contributors as well as industry experts. It's just hard to remember all the hits! … [Read more...]
How to Start an Affiliate Program That’s Actually Successful
“Affiliate marketing has made businesses millions and ordinary people millionaires.”So wrote Bo Bennett, the founder and CEO of eBookIt.com and … [Read more...]
Don’t Be Afraid of Raising Your Prices. Here’s Why.
Was there ever a time that you felt compelled to raise prices, but you just couldn’t because you were afraid your customers wouldn’t like … [Read more...]
Are You Kryptonite to Your Marketing? Then Stop Trying to Persuade Without Telling a Story
Paul Smith had his work cut out for him.The associate director of Proctor Gamble’s market research department had just 20 minutes to make a … [Read more...]
11 Discount Techniques To Move Inventory & Grow Your Customer Base
How do you feel about offering discounts to your customers?Most marketers I know have an opinion on this.Some hate it. Some love … [Read more...]
The 8 Questions Every Website Visitor Wants Answered in 10 Seconds
Did you know that 55 percent of visitors spend less than 15 seconds on a website?Regardless of your industry, product, service, etc., you’re … [Read more...]
How to Make Your Own Explainer Video
You can pound your keyboard for months - trying to craft perfect copy that succinctly explains your product or service, but sometimes all you really … [Read more...]
How to Include Wikipedia In Your Online Marketing Strategy
Got a marketing strategy?Does it include Wikipedia?If not, you may want to rethink your game plan. Marketers have been implementing … [Read more...]
What To Do When Your Business Email Gets Hacked
The email account you use for your business is one of the most valuable digital assets you control. It is the hub of most of your online accounts, … [Read more...]
