Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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Free 30-day TrialHow To Sell Using Fear
Fear is persuasive. It’s automatic and, to some extent, out of our control. It’s built into our operating system as a defense mechanism from the…
The Twelve Most Popular Posts of 2012
Thank you to all of our customers and readers in 2012. We had nearly 1/2 million unique visitors in 2012 and we appreciate each and…
3 Ways To Charge More for Your Products and Services
There’s a simple benefit to charging more for a product or service—you make more money. But is it possible to charge more for what you’re…
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Ready? Here is the sales squashing mistake most marketers and salespeople are making: They think they sell a product or service. Wrong. To market and…
5 Usability Lessons from Website Eye Tracking Studies
If your website isn’t usable, you don’t have a chance. Eye tracking studies have been important for helping website owners understand how visitors are browsing…
7 Outstanding Example Presentations Using Prezi
Prezi is a presentation tool that helps transform lack-luster, static presentations into engaging presentations that tell a story. Instead of moving slide to slide, like…
20 Power Words That Will Electrify Your Online Advertising
A recent Interactive Advertising Bureau (IAB) study revealed that online advertising accounted for 3.7 percent of the United States’ gross domestic product (GDP) in 2011….
13 Alternatives To FeedBurner (And other useful FeedBurner resources)
Could FeedBurner be on its way out? While no-one knows for sure, Google’s announcements in the last year or so send a signal that something…
[Interview] How To Land Clients Using LinkedIn
Josh Turner’s background is as a finance guy…serving as the CFO for a few companies in the construction industry. He got tired of working for…
How To Laser Target Your Prospects With Facebook Ads
It’s popular to trash Facebook these days. Its stock price has fallen to record lows, billionaires are dumping their stock, big companies are abandoning their…
[Contest] Win A Crazy Egg Pro Account and Website Optimization Book
Ok. Fasten your seatbelts. We’ve got prizes for folks interested in conversion. Here are the prizes: Four [clever] winners will win a copy of the…
How To Cash In On The 5 Reasons People Buy Products Online
Why do people buy products online? eCommerce sales worldwide rose to over $600 billion in 2011. But consumers won’t simply buy anything from anybody online. …
9 Ways To Turn Web Video Into Your #1 Sales Tool
According to a 2011 Content Marketing Institute study, 90% of B2B marketers do some form of content marketing, whether they realize it or not. More…
What You Can Learn From 15 Product Based Startup Websites
Startups by default need to put a lot of care and attention into their websites to attract interest from both potential customers and investors. They…
11 Successful AdWords Ads and Why They Crush the Competition
You don’t get much space. 25 characters for the headline. 70 characters of ad text. 35 characters for the Display URL. That’s it. I’m talking…
How 9 Big Brands Display Social Network Icons on their Website
One of the best ways to ensure the growth of your followers, fans, friends, and connections is by sharing your social profile links on your…
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