Conversion

OptinMonster is a lead gen tool that helps convert web visitors with popups, slide-ins, and other on-site campaigns. We recommend it for SMBs, bloggers, and…

An A/B testing tool compares two versions of a website, app, or page to determine the best-performing version of all tested variants. It’s usually done

If you’re looking to replace Optimizely with a solution that better fits your needs and your budget, here are 8 popular Optimizely alternatives.

While user interface (UI) and user experience (UX) are often used interchangeably, they are distinct concepts. User Experience (UX) User Interface (UI) Definition The overall

Customer acquisition and customer retention are two halves of the same coin. They both revolve around building good customer relationships to grow a business and

Micro commitments are those small steps you take to achieve a larger goal. In this case, it’s small steps a potential customer takes that pulls

A micro conversion is a small step a user takes on the journey toward making a bigger decision, like signing up, subscribing, or making a

Everybody wants to know the benchmarks. What’s a good conversion rate for our business? What range should we be in? The data is out there.