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The Psychology Behind High Converting Sites

by Peter Boyle

psychology of high converting websites

We all know the basics by now, right? Create a headline that hooks attention, display value with your CTAs, reduce distractions, simplify your pages so on and so forth. They’re actions well documented on sites like this and something we all know are conducive to better conversions. But there’s a…

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Can Negative Reviews Increase Conversions?

by Peter Boyle

can negative reviews increase conversions?

It’s finally happened. After years of running a successful business you’ve finally got your first negative review. You know the effect customer reviews can have on your sales. Positive social proof helps drive sales and conversions whilst negative reviews and comments can immediately turn new prospects away from your business.…

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16 Pricing Page Tips That Will Drive More Sales

by Neil Patel

16 pricing page tips

If you can improve your pricing page, you can make more sales. It’s that simple. In other places, I’ve explained some powerful tips that will make your pricing page absolutely irresistible. Here, I want to compile some of the industry’s best tips for optimizing your pricing page. Most of my…

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Show Me My Heatmap

Tools like @CrazyEgg & @mouseflow are a few user testing tools to make websites more awesome: hubs.ly/H01gDZZ0

HubSpot

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