A common oversight of many online businesses is NOT using their own websites. Simply put, they don’t spend time in their visitors’ shoes.
Half the money I spend on advertising is wasted; the trouble is, I don’t know which half. – John Wanamaker (1838 – 1922).
It’s time to highlight the top five posts of the year. It wasn’t easy to choose only five, and by limiting our choice to only five, we had to eliminate hundreds of wonderful posts. We feel, however, that these top five are the most hard-hitting, useful, or knowledge-packed posts that…
It seems influencer marketing keeps exponentially growing in popularity. Looking at Google Trends, the data agrees:
You have a professional website that looks attractive, your pages load quickly, and you’re a master storyteller. Yet you’re still struggling to get your casual website visitors to make a purchase or contact you for a quote.
It’s a maxim we’ve all heard and one we’re likely just as sick of. A saying which, if you spend any time on LinkedIn or other self-promotional platforms, you’ll find adorning countless updates, “motivational” images, and influencing all kinds of statuses.
A few months ago we did a webinar with Larry Kim, founder of WordStream and legendary unicorn marketer.
It’s 2017 and the robots are here. But artificial intelligence (AI) is nothing to be feared. In fact, AI will help boost your sales, increase conversions, and ensure that your business thrives and stays relevant in an ever-changing world.