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User Experience Testing: UX Methods and Tools

by Neil Patel

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User experience testing often scares entrepreneurs and marketers. It seems like a daunting task, especially if you have lots of products or lots of pages on your website. However, it’s essential if you want more conversions. ClickMechanic conducted extensive user experience testing before relaunching its website. The testing resulted in…

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White vs. Black Hat SEO: What is the Difference

by David Zheng

As with any industry as large as SEO, you’ll come across many different opinions about the most effective ways to approach site optimization. And though many of these tactics can work, and the idea of which is “best” is largely subjective, there’s one distinction you need to be aware of:…

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