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How to Improve Blog Conversion Rates

by Today's Eggspert

At the end of the day, we use content marketing to build business results. These business results are usually represented by some form of conversion — usually an email subscriber, but sometimes a lead or a customer as well. In my estimation, content marketers spend more of their time creating content,…

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15 Top Live Chat Software Solutions Reviewed

by David Zheng

You probably already know that live chat software can increase conversion rates when used correctly. But if you’re not yet convinced, just take a look at the following statistics: 29% of consumers have told friends or colleagues about a positive live chat experience 38% of consumers are more likely to buy from a company…

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The 9 Best Free Keyword Research Tools for Startups

by Neil Patel

Many startups begin with an idea but lack deep financial resources. As a result, they’re often reluctant to spend money on anything that isn’t absolutely necessary. If there’s a way to accomplish a task for free, they’ll find it. If this sounds like your approach, you’re probably reluctant to spend…

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How to Unlock Google Analytics Keyword Not Provided

by David Zheng

Everyone loves a good intrigue. We like to think there’s a hidden agenda behind everything that inconveniences us in some way. That’s certainly how many SEO professionals see the way that Google controls site owners’ access to information. Case in point: the Google Analytics Not Provided Keywords debate, raging since…

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12 Essentials of a High Converting Landing Page

by Neil Patel

Crafting a high converting landing page is not for the faint of heart. There are dozens of different components to keep in mind, a whole science of psychology lurking beneath the surface, and the vague idea of “what the customer wants” whispering in the background. This means that creating an…

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