Here’s the situation. You run a startup. You have a website. And your website has basically no traffic. Except your mom. (Thanks, mom.)
Influencers can be your long-term advocate and brand ambassadors. Spending even $1000 on influencers can yield amazing returns.
As a marketer, you cannot neglect the power of content. Sharing valuable information with your audience helps you build trust with your audience and develop a strong and influential brand.
It’s a maxim we’ve all heard and one we’re likely just as sick of. A saying which, if you spend any time on LinkedIn or other self-promotional platforms, you’ll find adorning countless updates, “motivational” images, and influencing all kinds of statuses.
If you feel like you’ve been seeing a whole lot more video content online over the past couple of years, it’s not your imagination. Video content has proliferated in recent months and the expectation is that it will continue to grow at a rapid pace in the coming years. Just…
Today’s infographic is a good primer on what it takes to effectively run a conversion rate optimization campaign. However, one thing I would like to add to this recipe is documentation.
22% of the world’s total population uses Facebook. Whatever niche you’re in, there are potential customers waiting for you at the click of a button. While Facebook advertising can be immensely lucrative, there is a significant learning curve before you can expect positive results.
For marketers who use Twitter, video ads are still one of the brightest features to employ to get the word out about products and services. Since their introduction in 2012 in the form of Twitter cards, video ads have been quite important to businesses that prefer outreach using audio and visual…
Webinars are one of the most popular tools used by marketers for lead generation. Not only are they great for generating demand but they’re also a less pushy way of nurturing cold leads.