Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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The 31 Best Homepage Design Examples and Ideas for Your Website
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The Secret to High-Impact Sales Copy (Hint: Your Customers Already Use It)
I have bad news and good news. First the bad: It doesn’t matter how good your sales copy, it doesn’t really sell. Which means all…
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9 Tools that No Serious Online Writer Should Be Without
When it comes to writing for the web, competition is steadily growing fierce. We’ve had it drilled into our heads that “content is king” but…
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The 24 Best Shopping Cart Solutions for Your Business [Infographic]
Building a website doesn’t automatically give you an online business. Whether you sell a product or service, your website needs to generate income. Which means…
7 Ways to Score with Local Search Optimization
Local search optimization is hot. Where once web users wanted global information, increasingly they want more personal results that literally get them right where they…
The Ultimate Guide to Marketing Infographics
Love infographics? You aren’t alone. Infographics — from large to small, simple to complex — are being created and shared by marketers every day. With…
16 Top Tools for Responsive Web Design
With the exponential adoption of mobile devices and smart phones, savvy web designers are turning to responsive web design as a panacea for all things…
4 Pillars of Lean Web Design
The lean movement. We’ve all heard of it. And considering its recent popularity, it’s probably a good thing. But what exactly does ‘lean’ mean? Here…
How To Craft An Effective Email In 15 Minutes Or Less
Welcome back to the 6th article in this 8-part series on email marketing. So far we’ve covered… 1) Email Marketing: What’s Working Today 2) Which…
5 Common Objections Your Sales Page Must Overcome to Make the Sale
What’s the most important task of sales copy? Driving sales, of course. And what’s the number one reason we struggle to do it? Because our…
The Ultimate Guide to Facebook Graph Search
If you’ve been paying attention to recent social media news, you’ve heard of Facebook Graph Search. This is Facebook’s internal search product, which aims to…
Can Text Messages Increase Conversion Rates?
With the explosion of mobile marketing in the last few years, the race is on to interact with customers in a way that’s not only…
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