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5 Clever Ways to Get Customer Reviews That Convert

by Steve Young

How do you get customer reviews that help you achieve conversion rates as high as 68.7%? In today’s consumer centric world, Aileen Lee, Partner at venture firm Kleiner Perkins Caufield & Byers, said it best – social proof is the new marketing. In fact, social proof is one of the key elements…

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The Dynamic Power of Headline Influencers

by Jesse Aaron

headline influencers feature

Have you ever tried hitting a moving object, except the moving object is a millisecond glance? That’s what crafting digital headlines feels like, at least for some of us. Internet surfers glide through dozens of headlines daily, stopping to click only when… Only when what? When they see how many…

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Creative Inspiration: Top 6 Apps for Designers

by Ted Hunt

The rise of the smartphone brought the rise of a tongue-in-cheek saying:  “There’s an app for that.” But there probably is an app for that. We have seen technology develop to the point where our phones can now do our work for us — or at the very least, help…

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7 Conversion Optimization Tests That Win EVERY Time

by Jeremy Reeves

conversion optimization

I’ll admit, I’m a little nervous writing that headline. I’ll probably get a lot of haters saying “not every conversion optimization test wins every single time.” And they’re probably right. But what I’m going to try to do is lay out seven of the top “as guaranteed as possible” tests…

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Writing a Guarantee That Converts

by Christina Gillick

Regardless of what many businesses believe, a guarantee is more than a promise to return the prospect’s money. The right guarantee builds relationships with your customers and inspires trust. It’s much more than a return policy with strings attached. The guarantee is possibly the strongest sales tool anyone can leverage.…

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We've been demo-ing @CrazyEgg this week. Quite impressed so far.

Sara MacQueen

@SaraLMacQueen

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