Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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How to Use a Brand Evangelist to Skyrocket Your Sales
Brand evangelism isn’t a new marketing technique, but it has evolved quite a bit over the last few years. Most people who hear about “brand…
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Free 30-day Trial5 Subtle Tricks That Inc. 500 Companies Use to Increase Conversion
The fastest-growing companies in the USA are hyper-successful for more than just the obvious reasons, such as that they provide good value. They also make…
How to Use the Word “Free” in Your Marketing Without Losing Credibility
Marketers use the word “free” so often that it has nearly lost its power. Free is a word that has enormous psychological appeal. But when…
7 Psychological Triggers for Mind-Blowing Conversions, Sales and Growth
The world of online selling is drowning in data. From analytics dashboards to visualizations tools to A/B testing suites to automated marketing solutions, just keeping…
23 Conversion-Boosting WordPress Plugins
WordPress rules the web. The latest stats show that: 25% of the top 10 million sites by Alexa rank use WordPress every 74 seconds a…
5 AdWords Extensions You Should Be Using to Improve Conversion Rates
AdWords is a beast to manage. First, you have to do extensive keyword research to find the terms that will work the best for your…
The Anatomy of The Perfect Mobile Ecommerce Checkout Page
A significant amount of testing, articles and research has been poured into the subject of the optimal ecommerce checkout flow in the UX and CRO…
Want to Boost Conversions? Get Employees Involved in Content Creation
Your content. You know it has to be the right mix to not only attract visitors, but convert them as well. You may be writing…
How to Become a Better Copywriter: 21 Tips from the Experts
Want to get better results from your web pages? Then you have to get the copy right. Whether you’re writing landing page copy or tweaking…
Neil Patel’s 5 Surprising Conversion Rate Optimization Discoveries
Conversion optimization can be confusing. Ideally, we optimize based on data — the cold, objective truths of split testing. Realistically, we operate on hunches, heuristics,…
The 12 Top Live Chat Software Solutions Reviewed for 2015
It has already been shown time and time again that live chat software increases conversion rates. But equally important is how intuitive it is for…
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