Marketing

Apple may go head to head with other manufacturers like Samsung to gain consumer attention, but Apple has never had a race-to-the-bottom price war.

Marketers often have a love/hate relationship with case studies. Writing case studies can be nothing short of a chore. They are an incredibly time-consuming task

“Affiliate marketing has made businesses millions and ordinary people millionaires.” So wrote Bo Bennett, the founder and CEO of eBookIt.com and president of Archieboy Holdings.

Was there ever a time that you felt compelled to raise prices, but you just couldn’t because you were afraid your customers wouldn’t like it?

How do you feel about offering discounts to your customers? Most marketers I know have an opinion on this. Some hate it. Some love it.

Did you know that 55 percent of visitors spend less than 15 seconds on a website? Regardless of your industry, product, service, etc., you’re dealing

Got a marketing strategy? Does it include Wikipedia? If not, you may want to rethink your game plan. Marketers have been implementing Wikipedia as part

The email account you use for your business is one of the most valuable digital assets you control. It is the hub of most of