How To Optimize For Voice Search And Siri
Siri, Cortana, Google Now. These are all “digital assistant” voice search platforms that are changing the way we search for content. To prove this point,…
How to Optimize Pay-Per-Click Landing Pages
If you’re running a pay-per-click (PPC) traffic campaign, there’s a big chance that you’re sending that traffic to a landing page. Though when using PPC
20 Phrases That You Should Be Using In Your Facebook Updates To Boost Engagement
As the old saying goes, “the pen is mightier than the sword.” This is definitely true when it comes to Facebook marketing, and I’ve found
The Exact Formula For Growing Your Personal Brand on Instagram (With Examples)
Social media now has over 2 billion users worldwide. That’s nearly 25% of the population of the whole planet! And if your business has a
Do Push Notifications Increase Conversion Rates?
Push notifications are the opt-in of the new generation. But, just like with email – how you use them is vitally important. Done wrong, push
Infographic: How to get Your First 1,000 Followers on Instagram
Just getting those first 100 followers on Instagram can seem like a challenge. But let’s reach for the stars and learn how to get 1,000!
How to Include Wikipedia In Your Online Marketing Strategy
Got a marketing strategy? Does it include Wikipedia? If not, you may want to rethink your game plan. Marketers have been implementing Wikipedia as part
The Easy as Pie Guide to Installing Google Tag Manager
I’m a recent convert to Google Tag Manager (GTM). Launched in 2012, GTM helps marketers and conversion optimizers with a painful issue: implementing lots of
