5 Easy Ways to Edit the Footer in WordPress
If you’re looking for step-by-step instructions on editing the footer in your WordPress website, this article is for you. What Is A WordPress Footer? A…
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Why You Should Never Buy an Email List (And Tips to Build Yours)
Are you tempted to buy an email list? It sounds easy, right? You just purchase email addresses and start sending people marketing emails. A shortcut,
How To Create a Newsletter Design in 7 Steps (+ Newsletter Templates)
If you want to reach potential (and existing) customers, newsletters are your best option. Email generates more revenue than any other marketing channel. Think about
The Beginner’s Guide to Website Design Best Practices
Even the smallest of changes in your website can affect your conversion rates. And considering your website is the heart of your business and marketing
How to Optimize Your Website for Google’s Mobile-First Index
Google’s mobile-first index has made it all the more important to have a mobile-responsive, mobile-friendly website.
What is Conversion Rate Optimization (CRO)?
Conversion rate optimization offers one of the fastest, most effective methodologies for turning your existing web traffic into paying customers. Also known as CRO, conversion
Brand Building 101: How to Build a Brand
The terms “brand” and “business” are often used interchangeably. While the dictionary definitions might be similar, I don’t think this is a fair swap. Anyone
The 15 Second Rule: 3 Reasons Why Users Leave a Website
How long do users stay on your website? Less than 15 seconds. That’s the average time spent on a website. And that’s how long you
How to Use a Website Click Tracking Tool to Improve the User Experience
When it comes to understanding your audience, you can’t get more granular than a website click tracking tool. Instead of looking at big picture metrics,
The Best Website Layouts for User Experience and Conversions
Marketers seeking to dominate their respective niches should be focused on the best website layouts. Doing so improves your users’ experience and generates conversions. Luckily,
