Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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7 Infographic Topics You Should Avoid
Making infographics is a fine art. Done correctly, they communicate nuanced and complicated ideas in an easy-to-understand format. But as simplistic as infographics appear, they’re…
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How To Remove Ugly URL Parameters from Google Analytics Reports
Is Google Analytics cluttering up your reports with 100’s or thousands of unique pages that don’t really exist? The problem is created by ugly URL’s….
How To Build Your Own Custom Google Analytics Dashboard
You have probably already figured out that I’m a bit of an analytics nut. Not only do I use Google Analytics but I also use…
5 Killer Examples of Retention Email Marketing
Everyone sends newsletters these days and for good reason: they work. But what emails are you sending to specifically ensure your customers come back and buy again? None?…
How a Pro Marketer Would Sell a Used Workout Machine on Craigslist
It doesn’t matter whether you are writing offers for a Fortune 500 company or Craigslist. To get results, you use the same basic techniques. Let’s…
5 Ways To Pay For Twitter Exposure
When it comes to social advertising, most of what you hear about is Facebook. Then a little about LinkedIn. But not much about Twitter. If…
Email Marketing: The Cold Hard Truth About Frequency
Email marketing frequency has been a heated topic for years now. Some people believe one thing, others another. In virtually every argument I’ve ever seen,…
22 Image Editing Tools to Make Your Pictures Pop!
Point. Click. Now what? It’s now easier than ever for digital marketers and content creators to take photos and find images, but what can you…
View Only Mobile Traffic (And 3 other uses for Google Analytics profile filters)
Google Analytics profile filters rock. The most common use is to include or exclude data in your reports based on some kind of parameter. You…
12 Must Read Analytics Blogs
Are you looking for the best analytics blogs on the Internet? Here (in no particular order) is a list of blogs and sites can help…
The Best Websites In The World Do These 6 Things…
You know a good website when you see it. But what is it exactly that makes it so darn good? Here are six things the…
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