Conversion

Knowing what the customer journey is and how to make it better for your target audience is key to good UX.  In this post, we’ll…

Crazy Egg has been developing heat mapping and recording technology since 2005, when Google Analytics was launched. Maybe you tried the 30-day free trial and

Everyone complains about popups. But if you are trying to grow your business, who cares? Opt in popups work. The right offer, shown at the

OptinMonster is a lead gen tool that helps convert web visitors with popups, slide-ins, and other on-site campaigns. We recommend it for SMBs, bloggers, and

An A/B testing tool compares two versions of a website, app, or page to determine the best-performing version of all tested variants. It’s usually done

Customer acquisition and customer retention are two halves of the same coin. They both revolve around building good customer relationships to grow a business and

Micro commitments are those small steps you take to achieve a larger goal. In this case, it’s small steps a potential customer takes that pulls

A micro conversion is a small step a user takes on the journey toward making a bigger decision, like signing up, subscribing, or making a