Crazy Egg vs. Microsoft Clarity: Which Tool Is Better For You?
Should you choose Crazy Egg or Microsoft Clarity? Microsoft Clarity is a solid free option for heatmaps and session recordings. Crazy Egg is the better
75+ Online Form Statistics: Completion, Abandonment, and Design
Search “online form statistics,” and you’ll get the same dozen numbers, copied from roundup to roundup: 81% of people abandon forms, multi-step forms convert 86%
50+ Popup Statistics: What Converts, What It’s Worth, and How to Optimize
Most website popup statistics roundups copy the same handful of numbers from each other, and few check whether those numbers still say what they originally
What Is Product Adoption? Stages, Metrics, and How to Improve It
Product adoption happens when the user starts using it habitually because it delivers value and helps them accomplish their goals. To adopt the product, the
Value Proposition: What It Is and How to Write One [+ Examples]
A value proposition is a short statement of why your target customer should choose your product or service. It names what you deliver, who it’s
E-commerce Landing Pages: 8 High-Converting Examples (and How to Build Your Own)
An e-commerce landing page is a standalone page designed for one specific goal and audience, who arrive directly after clicking a link in a search
The Complete E-Commerce CRO Checklist (By Funnel Stage)
Our e-commerce CRO checklist gives you a list of 30+ evidence-backed conversion strategies that deliver quick wins and help you plug the biggest holes in
Website Sidebars: What to Put in One, When to Skip It & How to Test It
A website sidebar includes navigation elements, like menus or search boxes, supporting content, like author bio or similar posts, and conversion elements, like a newsletter