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Glossary: Marketing Automation

by Today's Eggspert

marketing automation

Marketing Automation is a tool, or a suite of tools, that enables the automation of repetitive tasks across several channels. This includes email marketing, social media, customer segmentation, A/B testing and website personalization.

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@AndreaFine @CrazyEgg I love using it. That's when my clients really get it. More than any @Google analytics data.

Dagmar Gatell

@DagmarGatell