6 Exit Overlays That Convert More Than Others
Quick, think of all the reasons you leave a website. You probably came up with at least five, right? You didn’t think the content on…
Search Results for: landing page
Smart CRO: What We Can Learn from the Windows 10 Launch
Forget the old Mac vs Windows argument — I’ve used both and each has advantages depending on your personal setup. If you’re a Windows user,
5 Tips to Craft a Better Value Proposition
You’ll find value propositions everywhere — some are good, some are bad. Essentially a value proposition is a statement (a quick summary) of what your
3 Tools and Smart Tactics to Understand Your Audience
How well do you know those who are buying from you? If you’ve answered anything but “not as well as I should,” I’m calling bullshit.
39 Tips to Kill Conversion-Blockers and Boost Sales
Many sites lose conversions due to unnecessary friction on their website. Friction is defined by Marketing Experiments as “a psychological resistance to a given element
6 Insanely Powerful Blog CTAs You Should Start Using Now
The call to action is where your blog makes money. All your idea generation, research, writing, editing, posting — it all boils down to a call
How to Appeal to the Three Main Types of Buyers
People spend their money in different ways. Some people will throw their money around without a care. Other people save their money like a scrooge.
Customer Choice and Conversion: Less Is More
There’s an ice cream shop in Vancouver called the International Ice Cream Factory. It’s not just an ice cream shop. It’s a tourist destination. The
The Conversion Optimization Guide to User Intent
User intent is a major factor in search engine optimization and conversion optimization. Most of the talk about customer intent, however, is focused on SEO
35% of Web Visitors Are ‘Spontaneous’ Buyers. Are You Alienating Them?
What do great salespeople have in common? They’re great listeners and strong judges of character. When faced with detail-oriented prospects, they morph into data nerds.
