The Beginner’s Guide to Website Design Best Practices
Even the smallest of changes in your website can affect your conversion rates. And considering your website is the heart of your business and marketing…
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How to Optimize Your Website for Google’s Mobile-First Index
Google’s mobile-first index has made it all the more important to have a mobile-responsive, mobile-friendly website.
What is Conversion Rate Optimization (CRO)?
Conversion rate optimization offers one of the fastest, most effective methodologies for turning your existing web traffic into paying customers. Also known as CRO, conversion
Brand Building 101: How to Build a Brand
The terms “brand” and “business” are often used interchangeably. While the dictionary definitions might be similar, I don’t think this is a fair swap. Anyone
The 15 Second Rule: 3 Reasons Why Users Leave a Website
How long do users stay on your website? Less than 15 seconds. That’s the average time spent on a website. And that’s how long you
How to Use a Website Click Tracking Tool to Improve the User Experience
When it comes to understanding your audience, you can’t get more granular than a website click tracking tool. Instead of looking at big picture metrics,
The Best Website Layouts for User Experience and Conversions
Marketers seeking to dominate their respective niches should be focused on the best website layouts. Doing so improves your users’ experience and generates conversions. Luckily,
Landing Page Optimization: Best Practices, Tips, and Tools
A good landing page converts your visitors into leads all while delighting them. Today, I’m going to teach you my best landing page best practices
High Bounce Rate? Here are the Reasons & What You Should Do
Are you experiencing a high bounce rate? If so, you’re not alone. Many digital marketers face this same problem, which usually occurs because the website’s
Clicks But No Conversions? How to Buy Traffic That Converts
Are you getting clicks but no conversions when buying traffic? Something’s seriously broken. There’s good news, though. You can fix the problem and turn traffic