In 2018, marketers are competing for an audience share that is both smart and digitally savvy. That means they can’t rely on the same old marketing … [Read more...]
“Today's Eggspert”
10 Common UI Design Mistakes That Are Killing Your Conversion Rate
Leonardo da Vinci said, “Simplicity is the ultimate form of sophistication.” Whatever I’m designing, that is my mantra. It’s also one of the basic … [Read more...]
Is Marketing Automation As Intimidating As It Sounds?
If you are involved in any form of digital marketing, then you know that marketing automation is changing the rules of the game.Figures show that, … [Read more...]
The Top 7 Popup Forms to Skyrocket Your Conversions
The ultimate end goal for every single visitor to your website is to turn them into a customer or a recurring visitor.The problem is that turning … [Read more...]
These 3 Simple Website A/B Tests Can Help You Save Millions
Have you ever thought, “If we could increase our traffic by X%, digital marketing would become so much easier”?If so, don’t worry—you’re not … [Read more...]
Landing Page Video Best Practices – Is Animated or Live Action Better?
Just because landing page videos have been seen to increase conversions doesn’t mean you can throw up any shoddy video and expect results. There … [Read more...]
How To Optimize Your Marketing Campaigns For Higher Quality Leads
How excited would you be if you doubled the number of leads your marketing campaign was generating in less than a month? What if you found out that … [Read more...]
How to Run an In-Depth Conversion Optimization Audit on Your Website That Will Help You Boost Conversions
Regular audits are key to modern digital marketing. They can help to find bottlenecks in everything from SEO to customer acquisition, and do it faster … [Read more...]
3 Best Ways to Increase Conversions Through Influencer Content
The power of a word of mouth is incredible and it should never be underestimated. People refer other users’ recommendations way too often to neglect … [Read more...]
5 Super Simple Ways To Increase About Page Conversions
You’ve heard the marketing mantra a bazillion times: people do business with people they know, like, and trust.Nowhere is this truer than on your … [Read more...]
