How I Use AI to Write Blog Posts (And What I Still Do by Hand)
A recent Semrush study found that 70% of marketers use AI to create content faster at a lower cost. Only 19% use it to improve…
Checkout Page Design: 11 Ways to Reduce Cart Abandonment Rates [+Examples]
The average ecommerce cart abandonment rate sat at 70.22% in 2025. Many of the abandonders never intend to buy (about 43%). They are browsing, comparing
How to Increase Perceived Value (And Why It Matters More Than Actual Value)
Perceived value is what customers think your product or service is worth compared to the perceived costs and competitors, which affects how much they’re willing
Track “key events” from Google Analytics 4 (GA4) as Conversions
If you use GA4, you might already have done the work to track visitor conversions as “key events”. You can now track these events as
How Ecommerce Brands Should Respond to AI Shopping
The conversation about AI and ecommerce often gets framed as a threat: Our survey data tells a more nuanced story, and one that’s actually quite
Introducing the real-time Astro Map in Web Analytics
When you change your date range to “Today” in Web Analytics, you can see who’s visiting your website right now. In real time. Not as
Analyze conversion data from Heatmaps in any AI tool
All Heatmaps in Crazy Egg can be exported in a format specifically designed for AI. You can upload your Heatmap data to any AI tool,
Crazy Egg vs. VWO: Which Tool Is Better For You?
Should you choose Crazy Egg or VWO? Crazy Egg is the simpler, more affordable option with heatmaps, A/B testing, surveys, error tracking, web analytics, funnels,