5 Tips to Craft a Better Value Proposition
You’ll find value propositions everywhere — some are good, some are bad. Essentially a value proposition is a statement (a quick summary) of what your…
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3 Tools and Smart Tactics to Understand Your Audience
How well do you know those who are buying from you? If you’ve answered anything but “not as well as I should,” I’m calling bullshit.
How to Appeal to the Three Main Types of Buyers
People spend their money in different ways. Some people will throw their money around without a care. Other people save their money like a scrooge.
