I have some bad news for you. It might hurt. Everything you’ve read about lead generation strategies might not apply to your business. Why? Because ecommerce lead generation is different. If you run a business outside the ecommerce family, feel free to check out another Crazy Egg article that applies…

With the advent of the internet in the 90’s, Ecommerce has spread like wildfire. Consumers have moved from traditional shopping to ecommerce. All this started when Jeff Bezos introduced us to the world of Amazon.

Juggernaut. Facebook, together with Instagram, which it acquired in 2012, dwarfs the nearest competitor in the social media space, YouTube. When it comes to social media marketing, Facebook and Instagram are the two most important players on the market these days.

Having product photos that stand out is more important than any other piece of content on your product page. One study found that 67% of people rate the quality of product images to be “very important,” more than product information, detailed descriptions or even reviews!

Bitcoin is the most disruptive technology of our age. These powerful words, written by Dominic Frisby, author of “Bitcoin: the Future of Money?”, are more agreed upon and understood each passing year.

There’s an ecommerce audience that doesn’t get talked about much, but they’re buying online in massive and ever-increasing numbers. More than three-quarters of them buy online regularly. They flock to major brands like Amazon, but there are ways you can get in on the action too. Interested?

We’ve gone beyond the point of video being an up-and-coming trend. It’s here, and marketers should be using it to attract audiences and keep them engaged. That goes for eCommerce as much as any other industry.

How to measure the ecommerce success? Good marketers are obsessed with numbers like the ecommerce KPIs . They look at them every morning and end their day by checking them “one last time.” According to AdAge, 93% of CMOs are under more pressure to deliver a better ROI. The problem…

Online store owners swim in a sea of fierce competition dominated by Amazon and Best Buy, among others. You can’t always be number one. But with a strong desire and the right tools, you can become a leader in your niche.