Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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Website Analysis: Our 4-Step Process Plus the Tools and Examples You Need to Get Started
The problem with a lot of the content that covers website analysis is that the term “website analysis” can refer to a lot of different things—and…
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Free 30-day TrialWant 98% Open Rates? Launch An SMS Marketing Program For Your Online Store
SMS marketing is gaining more and more traction as a way to communicate important updates to customers about their orders, keep shoppers engaged, and move…
What Should I A/B Test? An Ecommerce Homepage Analysis
There are four key types – or groups – of data that are used for conversion rate optimization (CRO): There are four key types – or…
The Best Ecommerce Landing Pages to Boost Your Conversions
When attempting to become the best eseller you can be, you may wish to take a few notes from some of the best ecommerce landing…
9 Examples of Good (and Bad) Ecommerce Product Pages
If you don’t think ecommerce product pages matter much to your business, consider this scenario: You’re shopping online for a new pair of shoes. The…
The Most Effective Ecommerce Lead Generation Tips and Strategies
I have some bad news for you. It might hurt. Everything you’ve read about lead generation strategies might not apply to your business. Why? Because…
5 Ways to Find the Best Products to Sell on Amazon
With the advent of the internet in the 90’s, Ecommerce has spread like wildfire. Consumers have moved from traditional shopping to ecommerce. All this started…
Profiting With Instagram Stories Ads: What You Need To Know
Juggernaut. Facebook, together with Instagram, which it acquired in 2012, dwarfs the nearest competitor in the social media space, YouTube. When it comes to social…
8 Ways to Make Brilliant, Captivating Product Photos
Having product photos that stand out is more important than any other piece of content on your product page. One study found that 67% of…
How To Accept Bitcoin on Your Website
Bitcoin is the most disruptive technology of our age. These powerful words, written by Dominic Frisby, author of “Bitcoin: the Future of Money?”, are more…
How To Use Instagram For Your Ecommerce Business (While Being Smart About It)
“But you can’t put links in your Instagram posts. How are you supposed to drive any sales at all?”
7 Ways to Turn Instagram Into an Ecommerce Purchasing Powerhouse
Instagram and ecommerce are logical bedfellows. The brand-audience engagement rates here outperform all of the mainstream social channels, while the visual elegance of Instagram posts…
4 Killer Referral Marketing Lessons From Fast-Growth Ecommerce Businesses
Don’t you love it when somebody surprises you? It can come from the unexpected visit from an old friend, or when you find that extra…
How To Use 3rd Party Ecommerce Platforms To Boost Your Revenue
If you’ve got the entrepreneurial itch, you might be considering selling products online. If so, welcome to the world of third-party ecommerce platforms. Using third-party…
What You Know About Shopping Cart Abandonment Has Changed Again
Anyone else fed up of hearing about shopping cart abandonment? Me too. So why, you might ask, am I writing this piece on the very…
5 Product Page A/B Tests You Can Run In The Next 15 Minutes
Conversion rate optimization is a never-ending process. You can always do better, so there’s no reason why you wouldn’t continuously optimize your website. The problem…
6 Strategies for Designing Ecommerce Websites That Convert Visitors into Customers
It is not just the product that sells online. Sure, an online purchase is motivated by a desire to buy a certain product or service….
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