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February’s Best: Favorites in Conversion, Analytics & Copywriting

by Ritika Puri

dozen eggs

No excuses—it’s time to catch up on your reading. Grab your tablet, head over the office couch (or lounge, or wherever you go to relax), and get straight to your much-deserved brain-break. Here are (in this marketer’s opinion) February’s best conversion, analytics, and copywriting articles. Conversion Optimization 1. The Dos…

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October’s Best: A Dozen Fresh Perspectives on Conversions, Analytics, and Copywriting

by Ritika Puri

It’s Halloween. (Or yesterday was.) That means marketers are well-entrenched in the 2013 holiday season. You’re reading this post at a critical junction where tomorrow, it’s going to be too late to prep for the busiest shopping days of the year. With this roundup, we’ll focus on what you need…

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September’s Best: A Dozen Fresh Perspectives on Analytics, Conversions, and Copywriting

by Ritika Puri

Guess what? It’s officially holiday crunch time. If you’re a marketer, “happy Halloween, happy Thanksgiving, and merry Christmas” should be what’s running through your head right now. Feeling overwhelmed? Procrastination is always the best remedy. Thankfully, we’re here to help. Here are (in this marketer’s opinion), September’s best conversion, analytics and…

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August’s Best: A Dozen Fresh Perspectives on Analytics, Conversion and Copywriting

by Ritika Puri

How was your commute to work this morning? Did you, by any chance, notice heavy traffic on the freeway? Did red lights feel just a little bit too long? Did you see kids with backpacks at virtually every crosswalk? Yep, that’s right. Back to school season is here already – which means that it’s…

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