Product Update: Google Analytics 4 (GA4) Integration for Crazy Egg A/B Tests
You can now use Google Analytics 4 (GA4) to analyze and segment engagement metrics, for each of your A/B Testing page variants on Crazy Egg….
Heap vs Mixpanel: Each Product’s True Strengths
Heap and Mixpanel are both user analytics tools for websites and apps, but their approaches are a little bit different. Heap is best for discovering
7 Benefits of A/B Testing and Tips To Get The Most Value
Nobody knows what’s going to work. Even the smartest people are consistently bad at predicting outcomes. This is why you run A/B testing, which is
Multivariate Testing vs AB Testing Cheat Sheet
A/B testing and multivariate testing (MVT) are two different ways to optimize your website. Both let you test changes, measure the results, and make improvements
7 AI Trends in Data Analytics: Real Use Cases and What They Mean for You in 2026
The crux of AI’s power and promise comes down to its ability to make sense of data in unruly, confusing datasets. It can then build
Amplitude vs PostHog: Each Product’s True Strengths
Need an analytics tool for your website or app? Amplitude is best for web-based and ecommerce teams, but PostHog is ideal for app developers and
The 4 Best UXtweak Alternatives That We Recommend
Looking for a UXtweak alternative that’ll knock your socks off? We’ve got four alternatives to suit a range of needs: Crazy Egg, Mixpanel, Smartlook, and
What Is White Hat Link Building And How To Do It Safely
For most businesses, white hat link building is the most reliable way to grow traffic over time. If you are tempted to take shortcuts: don’t
How To Get More Followers on Instagram Who Engage and Buy
You can pay some shady company to get you 1,000 more Instagram followers in a few minutes. But it’s all bots, and guess what? Those