Got a marketing strategy? Does it include Wikipedia? If not, you may want to rethink your game plan. Marketers have been implementing Wikipedia as part of their marketing strategy for years and have reaped many of the benefits that have come from it.
While Google’s far from becoming Skynet just yet, as of 2015, it has officially infused its search algorithm with artificial intelligence (AI) – well, machine learning, at the very least.
Where’s content marketing at right now – and where’s it going? It’s easy to find a million opinions about that, but there’s nothing like a solid, evidence-backed statistic. So we assembled the numbers on email, mobile, social and a couple other things. Need a stat? We got ‘em.
Don’t you love it when somebody surprises you? It can come from the unexpected visit from an old friend, or when you find that extra Pringle at the bottom of the tube.
In this article, I will present 8 of the most useful Google Analytics enhancements that will give you the ability to collect and interpret data for your startup more successfully.
Optimizing conversions promises to boost revenue and get you more customers. Increasing the percentage of website visitors who click through, sign up and eventually buy from you has dramatic effects on transaction figures. And it’s not like it doesn’t work really well, when it’s done right.
“WordPress.org or WordPress.com?” Is a question you’ll most likely ask your first time building a website on WordPress. And this is indeed a very important question, because choosing the right blogging platform is a life-changing decision.
A few months ago the growth team at Wishpond was having trouble reaching our KPIs for free trial sign-ups and set ourselves on a path to find a solution. We had been actively optimizing our blog popups for a while – trying new copy, different colors, designs, images, etc. But…
Are you looking for new ways to advertise your business in 2016? If so, be sure to include Instagram in your marketing plans. This photo and video sharing social network provides great opportunities to promote your products and find new prospects. Launched in 2010 and acquired by Facebook in 2012,…