What Is a Good Conversion Rate and How Do We Hit It?
Everybody wants to know the benchmarks. What’s a good conversion rate for our business? What range should we be in? The data is out there….
How Does Clicky Web Analytics Compare to Google Analytics (GA4)?
Clicky is a privacy-oriented, GDPR-compliant, and easy-to-use web analytics platform, built to circumvent a needlessly growing complexity in favor of a more streamlined approach to
Exactly What to Do in Every Step of an Ecommerce Flywheel
An ecommerce flywheel is a self-reinforcing loop made up of key business elements like traffic, conversions, and the customer experience, all linked together to fuel
9 Ways To Boost Your Click Through Rate In 15 Minutes
Click through rate (CTR) compares the number of people who saw an ad, email, search result, video, etc. with the number who actually clicked through.
Google Analytics (GA4) Allows Only 2 Filters—Here’s Why You Shouldn’t Use Them
In Google Analytics 4 (GA4), you can use Data Filters to include or exclude event data from being recorded by the platform. New data filters
5 Personal Website Examples to Copy + 6 Steps to Make Yours
No matter who you are or what you do, you should have a personal website. A personal website is your internet home. It’s the ideal
The Blog Post Structure That Google (and Readers) Love
Want to write blog posts that rank well and keep readers engaged? The secret isn’t just in what you say; it’s how you structure it.
Ecommerce Trends That Don’t Deserve the Hype (+ 3 That Do)
Businesses tend to think every ecommerce trend is worth implementing because they’re talked about so often. But if I’m honest, these ecommerce trends are overhyped: