A word of caution: From my own anecdotal evidence, people find being “followed” around the Internet really creepy. And you have to stop for a moment and think about what that does to your brand image.
Winning on social media means paying attention to subtle things, like how your posts are composed and what hashtags will bring eyeballs and still not get buried. I have one simple tip for making hashtag usage more elegant: Use hashtags in sentences. Don’t just append them to the end of…
What I like about this infographic is it drills home the point that your business is uniquely yours. What I really mean is: the problems you’re facing probably haven’t been solved by another company.
Wow. Now, this is an infographic. So many infographics under-deliver. They’re forced. They spawned because it ended up on a “Marketing Q1” to-do list.
This is one of my all-time favorite infographics. I reference it in other articles quite regularly. It really gets to the point of how important it is to respond to your inbound leads ASAP.
I definitely don’t envy anyone that has to compete on Google Shopping. To be successful, it requires quite a bit of spreadsheet chops, constant adjusting and a deep understanding of your customer lifetime value.
I had a thermodynamics professor in college that would have something to say about this infographic: Entropy increases throughout the day.
It’s easy to get into the habit of robotically posting content to social media every day. However, how you post to social media is just as important as the content itself.
This infographic is a keeper, so you might want to bookmark it now :). It’s a very concise, but an all-you-need-to-know reference that can be pinned up on your office wall. Any time you’re about to send out an email blast, you can look at this infographic to make sure…
