Mobile Checkout Optimization: 11 Highest-Impact Fixes
Mobile checkouts have an abandonment problem. You’ve seen the stats: DynamicYield’s April 2026 benchmark data puts 74% of ecommerce traffic on phones, but mobile cart…
Crazy Egg vs. Contentsquare: Each Tool’s True Strengths
Trying to choose between Crazy Egg and Contentsquare? Crazy Egg is a better UX and conversion rate optimization platform if you want heatmaps, session recordings,
Crazy Egg vs. Optimizely: Each Tool’s True Strengths
Can’t decide which is better for your team, Crazy Egg or Optimizely? Crazy Egg is a better choice if you need an all-in-one website optimization
Vibe Coding for Websites and Apps: A Disaster Waiting to Happen?
What happens when you put powerful coding tools in the hands of people who don’t fully understand their outputs? This scenario is now playing out.
How I Use AI to Write Blog Posts (And What I Still Do by Hand)
A recent Semrush study found that 70% of marketers use AI to create content faster at a lower cost. Only 19% use it to improve
Checkout Page Design: 11 Ways to Reduce Cart Abandonment Rates [+Examples]
The average ecommerce cart abandonment rate sat at 70.22% in 2025. Many of the abandonders never intend to buy (about 43%). They are browsing, comparing
How to Increase Perceived Value (And Why It Matters More Than Actual Value)
Perceived value is what customers think your product or service is worth compared to the perceived costs and competitors, which affects how much they’re willing
Track “key events” from Google Analytics 4 (GA4) as Conversions
If you use GA4, you might already have done the work to track visitor conversions as “key events”. You can now track these events as
