“Content Marketing”

I recently had my 100th post published on the Crazy Egg blog. (In case you're interested, here's my first, published in 2012.) For me, that's quite a … [Read more...]

Writing content that doesn’t promote engagement is like speaking to an audience that’s wearing headphones - it doesn’t matter what you say because … [Read more...]

It's common to focus all your energy on writing a blog post, and then completely forget to promote it. Write it and let Google do the rest - … [Read more...]

How many blog posts have you read today? If you ask me, I’d put that number at around twenty at the very minimum. Social media posts, videos and other … [Read more...]

The call to action is where your blog makes money. All your idea generation, research, writing, editing, posting — it all boils down to a call to … [Read more...]

Why do all the biggest brands create mountains of content? Since Google changed it's algorithm, content has become the new SEO, generating lots of … [Read more...]

If you make (or want to make) your income online, you probably already recognize that your content marketing strategy plays an important role in your … [Read more...]

Videos enable consumers to see a product more clearly and in action. As such, they tend to drive conversions better than text alone. In this … [Read more...]

Let’s get this straight. Your website content should be written for your target audience. And if you do this right, then Google will reward you with … [Read more...]

You get it, I know. Content is important for marketing your business, ranking in search engines and attracting well-qualified, eager-to-buy … [Read more...]