How is Scrollmap different from Heatmap?
Heatmap shows where visitors are clicking on a webpage. Scrollmap tracks where visitors scroll to on a webpage. Using both the Heatmap and Scrollmap tools during your webpage analysis will provide you with very important insights.
Does Scrollmap track scrolling on mobile devices?
Yes! Scrolling behavior may be different for visitors on different devices. This is especially true if you are using a responsive website design where it's typical for webpage elements to collapse and drop beneath each other. You can set up Scrollmap for both mobile and desktop visitors.
How long should I let my Scrollmap collect data?
It's a good rule of thumb to let your data collection run for at least two business cycles. That usually means over a two-week period, hopefully free of holidays and other unusual interruptions. You should apply this rule of thumb to any type of website testing initiative you plan to carry out.