Dukaan Review

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If you’re a small or medium-sized shop owner who wants to move your services online, Dukaan is a solution with your needs in mind. This ecommerce platform is incredibly user-friendly and makes it easy for anyone to launch an online store, even without any tech skills.

Keep reading to learn more about Dukaan’s features and pricing, as well as its upsides and potential drawbacks.

Dukaan logo for Crazy Egg Dukaan review.

Dukaan: The Good and the Bad

When it comes to ecommerce platforms, there’s no shortage of options. That being said, Dukaan stands out for its focus on SME owners as well as its mobile-friendly approach. It’s a no-code platform that allows even non-tech-savvy store owners to launch an online store and start selling to a broader customer base quickly.

What Dukaan Is Good At

Mobile-friendly platform: While you can operate your online store from your desktop, Dukaan is an online shop builder made for your smartphone. You’re able to quickly and easily get your online store up and running using just your mobile device.

The best part? Since it’s on your phone, you can manage your Dukaan shop from anywhere. Out running errands? Quickly add a new product. Waiting for your morning coffee? Send out coupons to customers. Your shop is now always within reach, no matter how busy life gets.

Easy to launch: Opening a shop online may seem daunting, especially if you don’t have a background in technology or programming. But with Dukaan, creating your own ecommerce store is a breeze—no coding skills required.

Dukaan makes ecommerce truly accessible to anyone.

Screenshot of preview of Dukaan platform.

Dukaan’s do-it-yourself model is perfect for brick-and-mortar shops looking to make the leap to digital. Without having to hire a programmer or developer, business owners can easily transition their physical stores into virtual ones.

With drag and drop tools, customizable templates, and built-in payment integration, Dukaan provides everything you need to get your online store up and running on your own. No headaches. No hassle. Just create an account, personalize your design, add products, and start selling.

User-friendly interface: Dukaan’s interface is exceptionally simple and easy to use. Its intuitive dashboard allows you to easily add products, customize the look and feel of your store, manage orders, and track analytics. Once again—no advanced technical skills required.

You’ll find entering your catalog as easy as making a grocery list. The uncluttered product pages let your items shine.

Dukaan takes care of the complicated stuff behind the scenes so you can focus on your strengths—selling products and connecting with your customers.

Customizable themes: Dukaan makes it easy to create a unique online store tailored to your brand. Their elegant yet fully customizable themes empower you to make your ecommerce site your own.

With just a few clicks, you can tweak Dukaan’s themes to match your shop’s personality and style.

Dukaan offers a range of themes designed for different needs and aesthetics. Some are more modern while others have a more traditional feel. Additionally, there are themes for businesses who sell a single product as well as for those who have large catalogs.

The range of customizable themes that Dukaan offers doesn’t just make it easy to start your online store—it actually makes it kind of fun.

Three themes to choose from offered by Dukaan.

85+ plugins: Running an online shop goes beyond just having a website. To truly succeed, you need tools that help you market to customers, manage orders, track data, and optimize operations. That’s where Dukaan’s plugins come in.

With over 85 different plugins, Dukaan offers solutions for practically every aspect of managing an ecommerce store. Don’t want to start from scratch? The Shopify importer will bring in your products, customers, and previous sales data from Shopify with just a few clicks. Ready to start building your email list and send targeted campaigns? The Mailchimp integration makes it easy.

Three plugin options offered by Dukaan.

Once your store is set up, you can add Google Analytics to monitor traffic and sales. Want to go global? Dukaan has plugins to add multi-language support. You can even use plugins for shipment tracking, social media selling, and building loyalty programs.

The key benefit is that you can pick and choose the specific tools you need, when you need them. As your business grows and evolves, you can add new plugins without needing to switch platforms.

With over a half-dozen categories of plugins covering everything from marketing and sales to accounting and shipping, Dukaan gives you everything you need to run and grow your online store.

Dukaan’s Potential Drawbacks

Customer support could be improved: Based on feedback we found from Dukaan users, we noticed that customer service seemed to be the primary complaint that came up for some users.

If you need to contact customer support, you’ll need to send an email or reach out via Dukaan’s contact page. There’s no chatbot on the site to quickly answer questions you have, nor is there a phone number listed on the contact page. They do, however, have a Help Center with common questions and frequently read articles, so you may be able to find answers there. There’s also a Dukaan VIP Facebook group where you can ask technical questions, so that may be your best bet for getting questions answered quickly—but you’ll have to have a Facebook account.

Lack of themes: We know we put themes in the pros section—we just wish there were more of them. Currently, there are only 21 themes in the collection. The themes they do offer are beautiful and customizable, but they may not fit every business owner’s needs. You’ll want to check out Dukaan’s theme collection to decide if it has the right theme to fit your unique vision.

Some business tool limitations: While the platform offers a considerable amount of useful tools, some of them have limitations. For example, both the background remover and image enhancer have 2.5 MB file limits. The product description generator may be unable to write descriptions that are unique enough when offering multiple similar products. And the online invoice generator doesn’t allow you to add custom branding to the invoice.

These tools are free, so we can’t pick at them too much. But if you want something a bit more robust, you might want to use a different tool for things like creating unique product descriptions or generating branded invoices.

Dukaan Plans and Pricing

Dukaan has three plans to choose from: Entrepreneur (for small business and influencers), Agency (for agencies and D2C brands), and Enterprise (for large companies).


Dukaan’s Entrepreneur plan is perfect for solopreneurs and small teams who want to open an online store on a budget.

This flexible plan gives you two payment options to choose from. Pay monthly at $14.99 per month, or save money by paying annually at $149.99 per year.

With the Entrepreneur plan, you get complete ecommerce capabilities in one place. Build an online storefront with unlimited products and room to grow.

Here’s what you get with this plan:

  • One online store
  • Unlimited product listings
  • Order management
  • Payment gateway integration
  • Free SSL certificate
  • Discount codes
  • Access to Dukaan’s themes
  • Access to Dukaan’s plugins
  • Five staff accounts


The Agency plan has flexible monthly and annual payment options. Pay month-to-month at $49.99 per month, or save over 15% by paying annually at $499.99 per year.

With the Agency plan, you get everything in the Entrepreneur plan, plus:

  • 10 online stores
  • 10 staff accounts per store


If you want to take your business to the next level, you need a customized ecommerce solution tailored to your specific needs.

That’s where Dukaan’s Enterprise plan comes in.

With the Enterprise plan, you get completely customized pricing. This allows the Dukaan team to create a plan that fits your budget and goals.

With the Enterprise plan, you get everything in the Agency plan, plus:

  • Custom themes
  • Custom CRM integrations
  • Additional needs you may have (just ask!)

You can contact Dukaan’s sales team to get a demo and explore what other options you can get at this tier.

Final Thoughts

Dukaan is a user-friendly ecommerce platform that makes it easy for small business owners to set up an online store without any previous experience or technical knowledge. With Dukaan, you get beautiful and customizable themes, a suite of plugins that you can install as you grow, and solid features to help you start selling online today.

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