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  • “Guillermo Rubio”

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    Your Simple 5-Point Checklist For Better Converting Copy

    December 20, 2013 by Guillermo Rubio

    Want to make sure your copy has the best chance of converting? Then you’ll want to review it before you test it. You want to make sure you’ve … [Read more...]

    Filed Under: Conversion

    Two Words To Turn Ho-Hum into Powerful Copywriting

    July 22, 2013 by Guillermo Rubio

    Two words are all that stand between you and better copy. What are they? I won’t keep you in suspense. It’s a simple two-word … [Read more...]

    Filed Under: Copywriting

    Put the Power of Story In Your Sales Copy

    July 2, 2013 by Guillermo Rubio

    boy reading a story

    Stories are powerful. For ages, they’ve been used to convey messages, teach values, and pass on wisdom from one generation to the next. They can … [Read more...]

    Filed Under: Copywriting

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