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Janessa Lantz is a data-driven marketer at RJMetrics. RJMetrics helps online businesses make smarter decisions with their data. You can find Janessa on Twitter @janessalantz.

How One SaaS Company Raised Pricing Page Conversions 310%

by Janessa Lantz

better results

Figuring out how to price your SaaS product is difficult. It relies on customer segmentation and profitability analysis, and then, when you’ve finally optimized your pricing strategy, clear, effective communication. That’s the part where we were stuck. As anyone who’s ever worked on a SaaS pricing page knows, it’s incredibly…

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