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They say you can never have too much of a good thing. When it comes to time, money and friendship, I completely agree. … [Read more...]
“Daniel Sims”
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What You Should Know About Different Data Types And Website Testing
In website testing for CRO, most things are pretty definitive.Did a customer visit convert into a sale or not? Was it A or B, yes or no, win or … [Read more...]
How Alpha and Beta Spell Improved A/B Testing
Almost three thousand years ago, the ancient Greeks were already well on their way to developing such innovations as the catapult, indoor plumbing, … [Read more...]
4 Surprising Sources of A/B Test Pollution
I should not be too surprised that my first recollection of pollution coincided with my first childhood trip to Los Angeles. As my family and I first … [Read more...]
