{"id":14382,"date":"2014-05-01T08:30:22","date_gmt":"2014-05-01T13:30:22","guid":{"rendered":"https:\/\/crazyeggblog.wpengine.com\/?p=14382"},"modified":"2017-07-14T22:04:33","modified_gmt":"2017-07-15T03:04:33","slug":"facebook-ecommerce-apps","status":"publish","type":"post","link":"https:\/\/www.crazyegg.com\/blog\/facebook-ecommerce-apps\/","title":{"rendered":"Integrate Your Website &#038; Facebook with These 7 eCommerce Apps"},"content":{"rendered":"<p>When you think of Facebook, the word \u201ce-commerce\u201d doesn\u2019t generally come to mind.<\/p>\n<p>What if you could engage your customers on Facebook, not just on a social level, but on a shopping one too?<\/p>\n<p>The good news is that there are plenty of high quality, tightly-integrated Facebook ecommerce apps that can bring the ease of use and customizability of an online storefront to your Facebook page.<\/p>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2014\/04\/ecommerce-placeit.png\"><img decoding=\"async\" width=\"400\" height=\"300\" class=\"aligncenter size-full wp-image-14391\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2014\/04\/ecommerce-placeit.png\" alt=\"ecommerce placeit\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2014\/04\/ecommerce-placeit.png 400w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2014\/04\/ecommerce-placeit-300x225.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p><center>Source: <a href=\"https:\/\/placeit.net\" target=\"_blank\" rel=\"noopener\">Placeit.net<\/a><\/center><\/p>\n<p>Many of the solutions below also work with existing stores created through virtual storefronts like Shopify and Magento, so there\u2019s no need to re-upload your inventory and slog through all that work again. Here are seven of our favorite Facebook eCommerce apps, along with pricing, reviews and more.<\/p>\n<h2>StoreYa.com<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/storeya.jpg\"><img decoding=\"async\" width=\"575\" height=\"721\" class=\"aligncenter size-full wp-image-19731\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/storeya.jpg\" alt=\"Storeya\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/storeya.jpg 575w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/storeya-239x300.jpg 239w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/a><\/p>\n<p><center><em>A StoreYa storefront on Facebook<\/em><\/center><\/p>\n<p><a href=\"https:\/\/www.storeya.com\" target=\"_blank\" rel=\"noopener\">StoreYa<\/a> is well-known for its integration with Magento, a popular e-commerce platform. But what you may not know is that it also works with a number of other popular selling sites, including eBay, Etsy, Amazon, and WordPress (through WooCommerce). That means if you already have an online store set up through one of these providers, importing it to Facebook through StoreYa is just a matter of a couple clicks.<\/p>\n<p>But that\u2019s only the beginning. Where StoreYa really shines is its e-commerce marketing tools. By using their service as a storefront provider, you can access a variety of social shopping features including a coupon pop-up to reward fans for browsing your Facebook store, a Groupon-style group buying deal, a \u201cscratch and win\u201d coupon game and more.<\/p>\n<p>StoreYa\u2019s free plan only lets you have access to the coupon pop-up feature, which, for many small businesses looking to sell online, is plenty to start with. Premium plans start as low as $9.99\/month for 500 SKUs, up to $69.99\/month for 10,000 SKUs.<\/p>\n<p>Overall, StoreYa\u2019s ease of use and seamless integration with existing seller platforms make it easy to open up your store to the e-commerce potential of Facebook. It\u2019s well worth a look whether you\u2019re just starting out, or you have an established store with another merchant.<\/p>\n<h2>Storefront Social<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Storefront-Social.png\"><img decoding=\"async\" width=\"1670\" height=\"857\" class=\"aligncenter size-full wp-image-19730\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Storefront-Social.png\" alt=\"Storefront Social\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Storefront-Social.png 1670w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Storefront-Social-300x154.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Storefront-Social-1024x525.png 1024w\" sizes=\"(max-width: 1670px) 100vw, 1670px\" \/><\/a><\/p>\n<p><center><em>The Storefront Social shop makes it easy to create a new store from scratch<\/em><\/center><\/p>\n<p><a href=\"https:\/\/storefrontsocial.com\/\" target=\"_blank\" rel=\"noopener\">Storefront Social<\/a> is a Facebook store application that works for new businesses as well as well-established brands. Like StoreYa, it integrates with over two dozen providers. Storefront Social also works with popular self hosted shopping cart solutions such as X-Cart, 3D Cart and OS Commerce. Pricing ranges from $9.95\/month for up to 100 products, to $29.95\/month for up to 1,000 products. There\u2019s a 7 day free trial.<\/p>\n<p>Although Storefront Social doesn\u2019t have the marketing features that other Facebook e-commerce apps have, it makes up for that with its connection and capability options. For example, storefronts created with the app can easily connect to Twitter, Google+ and Pinterest. It also works with international currencies and languages, and interfaces with Google Base Feed and Yahoo Commerce Central as well as CSV imports.<\/p>\n<p>Perhaps the icing on the cake is that stores created with the Storefront Social app are also mobile friendly\u2014a must-have when you\u2019re trying to win over shoppers on Facebook.<\/p>\n<h2>Ecwid<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/ecwid1.png\"><img decoding=\"async\" width=\"914\" height=\"435\" class=\"aligncenter size-full wp-image-19727\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/ecwid1.png\" alt=\"Ecwid\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/ecwid1.png 914w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/ecwid1-300x143.png 300w\" sizes=\"(max-width: 914px) 100vw, 914px\" \/><\/a><\/p>\n<p><center><em>Ecwid is one of the most popular e-commerce apps on Facebook<\/em><\/center><\/p>\n<p>As one of the largest Facebook e-commerce apps, <a href=\"https:\/\/www.ecwid.com\" target=\"_blank\" rel=\"noopener\">Ecwid\u2019s<\/a> popularity stems from its robust free plan, which lets business owners add up to 10 products. Because there are no setup or per-transaction fees, this is one of the fastest ways to start selling on Facebook if you only have a few items. Other plan tiers, ranging from $12.50\/month up to $82.50\/month provide varying levels of products (up to unlimited).<\/p>\n<p>All pricing tiers allow for the selling of digital goods (eBooks, courses, etc.) but higher priced plans also include the ability to offer coupons, as well as manage your Facebook storefront from an iPhone app. The $29.50 and $82.50\/month plans also include the option of wholesale pricing groups and product comparisons<\/p>\n<p>The product itself works with a wide range of existing merchant and content management systems, including WordPress, Joomla, and even plain HTML sites. It also integrates with a variety of shipping carriers including UPS, DHL, FedEx, USPS, Australia Post, Canada Post and others.<\/p>\n<p>All of Ecwid\u2019s Facebook stores are hosted on Amazon S3, which is a digital storage network. This gives them the ability to offer unlimited bandwidth, similar to a web host\u2014except much, much faster. Using cloud-based technology, an Ecwid storefront will load fast by choosing a data center near the user\u2019s location. All of this is done behind-the-scenes, so as the merchant, you only need to click, upload and go.<\/p>\n<h2>Shopify Apps<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shopify.png\"><img decoding=\"async\" width=\"1663\" height=\"844\" class=\"aligncenter size-full wp-image-19728\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shopify.png\" alt=\"Shopify\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shopify.png 1663w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shopify-300x152.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shopify-1024x520.png 1024w\" sizes=\"(max-width: 1663px) 100vw, 1663px\" \/><\/a><\/p>\n<p><center><em>A selection of Shopify\u2019s 100+ user-friendly cart templates<\/em><\/center><\/p>\n<p>Although not a Facebook store in the traditional sense, as many of the other Facebook e-commerce apps profiled here, Shopify stands out for its user-friendliness and integration abilities, of which Facebook is a part.<\/p>\n<p>A <a title=\"Shopify\" href=\"https:\/\/www.shopify.com\">Shopify<\/a> hosted storefront lets e-commerce website owners choose from among over one hundred different store templates. Prices range from $29\/month + credit card rates up to $179\/month + credit card rates. The credit card rates are lower depending on the level of plan you choose.<\/p>\n<p>Shopify also incorporates many other features that other providers don\u2019t, such as a free card reader, unlimited products (on any plan), and the ability to add discount codes at checkout. Higher tiered plans provide excellent conversion optimization features such as shopping cart abandonment recovery, an option which would typically require another third party service to integrate.<\/p>\n<p>As its main push is being a digital storefront, Shopify\u2019s Facebook integration (and many other features) come in the form of apps. These range from free to paid, and many of them are created by other sites and services which \u201cplug in\u201d to Shopify.<\/p>\n<p>Essentially, this means that you can \u201caccessorize\u201d your Shopified Facebook store with things like competitions, coupons, \u201cWant\u201d buttons, reviews and even a full-fledged customer help desk.<\/p>\n<p>Despite the dozens of apps available for Shopify, it\u2019s a good idea not to get too carried away and keep your focus on the core job of increasing fan engagement and encouraging discussion and feedback among your customers. Remember, shopping comes secondary on social networks.<\/p>\n<h2>ShopTab<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shoptab.png\"><img decoding=\"async\" width=\"1646\" height=\"769\" class=\"aligncenter size-full wp-image-19729\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shoptab.png\" alt=\"Shoptab\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shoptab.png 1646w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shoptab-300x140.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Shoptab-1024x478.png 1024w\" sizes=\"(max-width: 1646px) 100vw, 1646px\" \/><\/a><\/p>\n<p><center><em>Don\u2019t let ShopTab\u2019s simple layout fool you\u2014there\u2019s a lot of product power under the hood<\/em><\/center><\/p>\n<p><a href=\"https:\/\/www.shoptab.net\/\" target=\"_blank\" rel=\"noopener\">ShopTab<\/a>, used by well-known corporations including Coca-Cola, Fiji Water and Sensa weight loss, is named for the previous layout on Facebook, which used tabs to connect users with various sections on the site.<\/p>\n<p>Despite the fact that tabs are a thing of the past, ShopTab has evolved to be a user-friendly, simply integrated solution that gives users the ability to customize a great deal of their Facebook shop.<\/p>\n<p>For instance, you can choose the number of products to display on your shop\u2019s home page, force customers to \u201cLike\u201d your page before they can browse (known as a \u201clike gate\u201d), enable Facebook mobile shopping and work with international currencies and languages.<\/p>\n<p>Three pricing tiers (at $10\/month, $15\/month and $20\/month respectively) let you add a wealth of products\u2014up to 500, 1,000 and 5,000 for each of the plans.\u00a0The more advanced plan options give you greater customization and flexibility through CSS, the ability to schedule product feeds, the ability to white label the app, and the ability to run multiple shops from a single dashboard.<\/p>\n<p>At a price of $10\/month, ShopTab is the ideal choice for stores with a large inventory of products, or anyone who wants a clean, simple and attractive Facebook shop without breaking the bank.<\/p>\n<h2>Vendevor<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Vendevor.png\"><img decoding=\"async\" width=\"1671\" height=\"747\" class=\"aligncenter size-full wp-image-19724\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Vendevor.png\" alt=\"Vendevor\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Vendevor.png 1671w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Vendevor-300x134.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Vendevor-1024x458.png 1024w\" sizes=\"(max-width: 1671px) 100vw, 1671px\" \/><\/a><\/p>\n<p><center><em><a title=\"Vendevor\" href=\"https:\/\/www.vendevor.com\">Vendevor<\/a> makes online stores simple<\/em><\/center><\/p>\n<p>Although smaller than some of its more popular counterparts, Vendevor is nevertheless a strong contender for a high quality Facebook e-commerce store provider. Using their hosted application and credit card processing, it takes just minutes to set up an online store, and then integrate it with Facebook.<\/p>\n<p>Because they also offer credit card processing and a bank transfer option, Vendevor can also work as an alternative to Paypal for those merchants who cannot accept Paypal payments.<\/p>\n<p>The service does have its limitations, however. For example, you can only add three variations per product. In addition, enabling coupon codes isn\u2019t available until you buy the $29\/month pro plan\u2014something that many other Facebook e-commerce apps offer for free or a for lower price.<\/p>\n<p>Still, if you want something that\u2019s easy to set up and ready in minutes, Vendevor is happy to oblige. Even if you want to sell from your own site using a hosted solution, or you don\u2019t have a site, you can still use their services by pasting in a few lines of code or setting up a subdomain (i.e. \u201cyourstore.vendevor.com)<\/p>\n<h2>Beetailer<\/h2>\n<p><a href=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Beetailer.png\"><img decoding=\"async\" width=\"1668\" height=\"866\" class=\"aligncenter size-full wp-image-19725\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Beetailer.png\" alt=\"Beetailer\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Beetailer.png 1668w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Beetailer-300x156.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/10\/Beetailer-1024x532.png 1024w\" sizes=\"(max-width: 1668px) 100vw, 1668px\" \/><\/a><\/p>\n<p><center><em><a title=\"Beetailer\" href=\"https:\/\/www.beetailer.com\">Betailer<\/a> is a highly popular Facebook e-commerce app for large brands<\/em><\/center><\/p>\n<p>Although Beetailer doesn\u2019t support as many platforms as some of the other Facebook shop services (it\u2019s currently limited to Magento, MagentoGo, Amazon, Shopify and Prestashop), what it does, it does extremely well.<\/p>\n<p>Beetailer blurs the lines between social and shopping by not just bringing your store to Facebook, but also bringing Facebook to your store. It does this by giving you the option of integrating your customers\u2019 Facebook comments into your existing web store.<\/p>\n<p>Users can also become fans by sharing their purchases on Twitter, bridging the gap between Facebook, commerce and other social networks. There are a variety of marketing tools built-in to Beetailer\u2019s cloud-hosted system, which make it easy to schedule product listings, updates and sales.<\/p>\n<p>A free option is available for up to 30 products. A premium account at $80\/month removes the \u201cPowered by Beetailer\u201d link and lets you add up to 2,000 products in up to 5 stores. Optional services let you hire Beetailer\u2019s developers to customize your store for you\u2014a bonus if you dread mucking around in code.<\/p>\n<p>Finally, Beetailer\u2019s Custom Store option (currently in beta) looks like a promising way to add native shop functionality to Facebook\u2014even if you don\u2019t have a website or an online store using any of the aforementioned platforms.<\/p>\n<h2>Before You Make Your Decision\u2026<\/h2>\n<p>There\u2019s no definitive answer as to the \u201cbest Facebook shopping cart\u201d or the \u201cbest Facebook e-commerce app.\u201d Each one has its own pros and cons. At the very least, you\u2019ll want to choose a social storefront that gives you the option of importing or carrying over your existing store\u2019s feed to save you the hassle of manually re-entering product details.<\/p>\n<p>You\u2019ll also want to choose a package that gives you detailed Facebook e-commerce analytics, since you\u2019ll want to know precisely how your store is performing with your audience.<\/p>\n<p>But from that point on, you\u2019ll need to ask yourself some questions to better understand your needs and requirements.<\/p>\n<ul>\n<li>Are you comfortable with code and customization?<\/li>\n<li>Do you need additional marketing tools or the flexibility to add and remove functionality as you promote your new store?<\/li>\n<li>Do you need the flexibility of multiple shipping options and real-time shipping prices, or are you only selling digital products?<\/li>\n<\/ul>\n<p>Choosing the right Facebook e-commerce app for your business is not a decision you should make lightly. After all, the solution you choose will have a direct impact on your revenues, return on investment and conversion rates. It can also have the ripple effect of leaving your customers satisfied and enthusiastic, or frustrated and annoyed.<\/p>\n<p>Take the time to make a \u201cshortlist\u201d of potential front-runners and then take their free trials for a spin. This will give you the best possible reflection of what it\u2019s like to be a \u201creal customer\u201d of the service.<\/p>\n<p>And finally, don\u2019t hesitate to take advantage of all available support avenues\u2014their timeliness, knowledge and attentiveness to your needs are what\u2019s truly going to separate the winners from the losers.<\/p>\n<h2>Share Your Thoughts!<\/h2>\n<p>Have you used one of these Facebook store providers? What did you think of them? Still not sure if selling on Facebook is a good idea? We want to hear from you! Share your feedback below in the comments and tell us about your experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you think of Facebook, the word \u201ce-commerce\u201d doesn\u2019t generally come to mind. What if you could engage your customers on Facebook, not just on&#8230;<\/p>\n","protected":false},"author":118,"featured_media":14391,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_lmt_disableupdate":"","_lmt_disable":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[147],"tags":[],"class_list":["post-14382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top 7 Facebook eCommerce Apps for Businesses<\/title>\n<meta name=\"description\" content=\"Here are my top 7 Facebook eCommerce Apps to help boost your online storefront. Engage with your customers when they shop online. Pricing, reviews and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crazyegg.com\/blog\/facebook-ecommerce-apps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 7 Facebook eCommerce Apps for Businesses\" \/>\n<meta property=\"og:description\" content=\"Here are my top 7 Facebook eCommerce Apps to help boost your online storefront. Engage with your customers when they shop online. 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